Video Marketing for Architects

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Imagine being an explorer hundreds of years ago who finds an undiscovered, uninhabited country.

Pristine streams flow through beautiful forests. Mountains tower over crystal clear lakes.

Luscious fruit hangs from trees and the ground is fertile for farming.

This is analogous to the opportunities for architecture firms today to use video marketing.

There is a wide, unclaimed landscape.

In this video, you'll an example of how two architecture firms, one large and one small, are using videography to market their firms.

Have you seen other firms doing something inspiring? Perhaps you currently use video in your firm's marketing. Let me know in the comments below.

ABOUT

ENOCH SEARS

Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.

1 Response

  1. Great idea generator on the use of video to present the projects, firm culture and get the point across to potential clients.

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