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43: The Secrets to a Successful Architecture Firm: Inside The Modern Architecture Firm Modative

In today's interview we take a look at a successful Los Angeles design-build architecture firm, Modative. Founded in 2006, this firm has grown leaps and bounds in the past few years. The firm melds a focus on design with an all-inclusive delivery model that includes construction services. Today we sit down with the firm's principles to discover the lessons they've learned about running a successful architectural practice over the past 7 years.

In today's episode we discuss:

  • Promoting a hands-on approach among your staff.
  • Creating a process to help your clients believe in your brand.
  • Learning to say “No” and staying focused on your firm's goals.
  • The benefits of showing your clients an open and honest process.
  • A design-driven website vs an informative website.

Show Notes

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Enoch Sears

Enoch Sears AIA is co-founder of the Design Firm Accelerator, a program that helps architects grow their income and impact through smart marketing. He’s famous for helping architects build a business that gives them more freedom and profit. He’s the founder of the Architect Business Institute and co-founder of the Architect Marketing Institute. He also hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.

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