Tags: feespricing
Episode 253

Pricing Your Services with Blair Enns

Enoch SearsJun 6, 2018

Today we speak with the author of 2 books, The Win Without Pitching Manifesto, and his latest book, Pricing Creativity.

He's one of the world's leading experts on pricing for creative professionals. His name is Blair Enns, and in our conversation today you'll discover:

  • Why you shouldn't send a written proposal (and what to do instead)
  • What Blair means when he says you should price the client and not the job
  • Blair's 6 rules for pricing services

Resources for today’s show:

Win Without Pitching

Free Online Training on building a Freedom Firm
How to Market Your Firm to Win Better Projects

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Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.


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