Tags: architecture firmbrandingbusiness of architecturemarketing
Episode 137

Using the Power of Branding to Build Relationships with Josh Miles

Enoch SearsDec 12, 2015

Today’s guest is Josh Miles, author of the book Bold Brand: The New Rules for Differentiating, Branding and Marketing your Professional Services Firm. He’s also the co-founder of a successful visual identity and branding firm: Miles Herndon

In today's show you'll discover:

  • How to make your professional services firm stand apart from competitors (8:00)
  • How to use LinkedIn to develop relationships and gain new leads (13:42)
  • Still sending out newsletters? Struggling with getting your message across? Here’s the alternative to making your emails resonate with your readers (17:27)
  • How to nurture relationships with potential customers before they purchase from you (24:00)

Resources for today’s show:

Connect with Josh Miles on the web: Miles Herndon
Read his book Bold Brand: The New Rules for Differentiating, Branding and Marketing your Professional Services Firm.

Interview Transcript and Members Only Resources:

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ABOUT

ENOCH SEARS

Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.

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