Tags: marketing
Episode 037

How to Market an Architecture Firm with Kyle McAdams – Part 2

Enoch SearsDec 12, 2013

Trying to figure out how to market an architecture firm? Kyle McAdams AIA has a unique perspective as he has an MBA in Marketing and he is also a licensed architect. Throughout his career he has worked marketing both architecture firms and fortune 500 companies. Recently he directed the marketing and business development activities of the American Institute of Architects.

In today's episode, talk more about marketing for architects. We discuss the architectural sales funnel and how to turn prospects and leads into buyers.

This interview is on iTunes. Subscribe above, and be a hero! If you know another architect who would benefit from watching this video, share away using the social share buttons.

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Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.


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