Episode 477

Reinventing a Stagnant Firm Culture with Jeff Frame

Jackie SageAug 8, 2023

What does it take to completely change a firm's culture? Architect Jeff Frame realized something needed to change when he saw that younger staff had different priorities and values than existing team members. Also, he found that he was inextricably tied to too many details of the practice. What ensued was a painful but powerful transformation of the firm's culture. Frame now has a dedicated team of employees who safeguard his time, while also maintaining high-quality standards and profitability. This is a small firm success story.

To learn more about Jeff visit his:
Website: https://framearchitecture.com/
Facebook: https://www.facebook.com/FrameArchitecture
Instagram: https://www.instagram.com/frame_architecture/
LinkedIn: https://www.linkedin.com/company/frame-architecture/

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Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.


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