Episode 107

How to Market an Architecture Firm with Eric Bobrow Part 2

Enoch SearsMay 5, 2015

Discover the 3 step process to market a residential architecture firm.

In this episode of the Business of Architecture show, you'll learn how to attract and win high quality clients and projects without spending all of your time and money networking, or using traditional advertising and marketing methods.

This is the second half of last week's episode, which is a recording of a presentation that Eric Bobrow and I gave in Hamilton, Ontario to the Ontario Association of Architects.

In this episode you'll discover:

  • How to follow up effortlessly with potential clients.
  • How to use a ‘lead capture' page on your website.
  • How to get paid for what you currently do for free by offering a structured ‘low committment consultation'.

This interview is on iTunes. Subscribe above, and be a hero! If you know another architect who would benefit from watching this video, share away using the social share buttons.

Resources for today's show:

Interview Transcript and Members Only Resources:

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ABOUT

ENOCH SEARS

Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.

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