Dear Future Architects

Dear future architects,

Here's what I wish someone would have told me when I chose to become an architect.

Whether I would have listened or not is an entirely different story!

Seeing a building you helped to design is incredibly satisfying, but don't fall for this myth:

If you design it they will come.

Somewhere in our design education we get the idea that all we need to do to impact the world is become a wonderfully proficient architect.

However, this is only half of the equation (perhaps less).

If you can't market and sell your services, you'll never have the impact you otherwise could have had.

This applies whether you are in business for yourself or working for someone else.

At the end of the day, we are all selling something – our vision, our ideas, our creativity.

Let me know what you think about this advice.

And go out and conquer the world.

Enoch Sears

This article is part of the #architalks blog-roll:

Enoch Sears – Business of Architecture (@businessofarch)
Dear Future Architects: A Confession

Bob Borson – Life of An Architect (@bobborson)
http://www.lifeofanarchitect.com/dear-future-architects-you-need-to-hear-this/

Marica McKeel – Studio MM (@ArchitectMM)
Dear Future Architects: 4 Perspectives

Lee Calisti, AIA – Think Architect (@LeeCalisti)
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Evan Troxel – Archispeak Podcast / TRXL (@etroxel)
Dear Future Architects

Lora Teagarden – L² Design, LLC (@L2DesignLLC)
Dear Future Architects: 3 letters

Cormac Phalen – Cormac Phalen (@archy_type)
Dear Future Architects

 

Jeremiah Russell, AIA – ROGUE Architecture (@rogue_architect)
future architects: #architalks

Jes Stafford – MODwelling (@modarchitect)
Dear Future Architect, Listen Here

Eric T. Faulkner – Rock Talk (@wishingrockhome)
Dear Future Architect — Remember Then

Michele Grace Hottel – Michele Grace Hottel, Architect (@mghottel)
“Dear Future Architects,”

Meghana Joshi – IRA Consultants, LLC (@MeghanaIRA)
Dear Future Architects..

Michael Riscica – Young Architect (@YoungArchitxPDX)
Dear Future Young Architects… Please Quit Screwing Around!?!!

Stephen Ramos – BUILDINGS ARE COOL (@sramos_BAC)
Dear Future Architects: Don't makes these 4 Mistakes

brady ernst – Soapbox Architect (@bradyernstAIA)
Dear Boy in the Plastic Bubble,

Brian Paletz – The Emerging Architect (@bpaletz)
Dear Future Architects

Michael LaValley – Evolving Architect (@archivalley)
Dear Future Architects, Be Authentic

 

Emily Grandstaff-Rice – Emily Grandstaff-Rice FAIA (@egrfaia)
Dear Future Architects…

 

Anthony Richardson – That Architecture Student (@anth_rich)
Dear Future Anthony

Drew Paul Bell – Drew Paul Bell (@DrewPaulBell)
Dear Future Architects, Do Your Thing

Greg Croft – Sage Leaf Group (@croft_gregory)
Dear Future Architect,

 

Jeffrey A Pelletier – Board & Vellum (@boardandvellum)
Dear Future Architects, Don't Forget to Treat Your Clients with Respect

 

Kyu Young Kim – Palo Alto Design Studio (@sokokyu)
Dear Future Architects…

 

Jared W. Smith – Architect OWL (@ArchitectOWL)
Dear Future Architects…

Rusty Long – Rusty Long, Architect (@rustylong)
Dear future architects, never lose your optimism

Keith Palma – Architect's Trace (@cogitatedesign)
Dear future architects, are you credible?

Keith Palma – Architect's Trace (@cogitatedesign)
Dear future architects, are you credible?

Adam Denais – Defragging Architecture (@DefragArch)
Dear Future Architect, a Letter to My Younger Self

Jim Mehaffey – Yeoman Architect (@jamesmehaffey)
Dear Future Architects…

Ken Saginario – Twelfth Street Studio
Dear Future Architects…

ABOUT

ENOCH SEARS

Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.

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