This morning during my workout I looked up into the blue sky and saw a little sparrow attacking a crow.

Perhaps you've seen something similar before …

A smaller bird protecting it's territory against a larger predator.

As the crow ducked and swooped trying to avoid the sparrow, the sparrow darted in, trying to shoo the crow away.

I've seen crows do this to hawks and larger birds of prey like eagles.

But the eagles have a secret that the crows don't know about.

With their broad wingspan they can fly higher than the crows.

So the eagles fly up, up and up, leaving the crows behind.

Here's the thing –

If you try to be an eagle, you're going to get some crows.

When you try to do something new and ambitious, whether it is growing your architecture firm, starting a firm, or breaking into a new market, there will be people that question your rationale.

They don't mean to be critics, but they can't help it.

They're manifesting their fears onto you.

They're scared of risk. They're scared of change.

Their questions and helpful suggestions to you are simply a product of what they fear.

To the next time a well-intentioned friend (aka crow) tries to peck at you – do what you do best.

Ignore their criticism and doubts and fly higher – just like the eagle.

Carpe diem.

Enoch Bartlett Sears



Enoch Bartlett Sears is the founder of the Architect Business Institute, Business of Architecture and co-founder of the Architect Marketing Institute. He helps architects become category leaders in their market. Enoch hosts the #1 rated interview podcast for architects, the Business of Architecture Show where prominent guests like M. Arthur Gensler, Jr. and Thom Mayne share tips and strategies for success in architecture.

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